Secondly, (and I'll assume if you've come this far, you know this already): KNOW YOUR PRICES. All smart shoppers know what a certain item costs regularly.
And of course, lastly, only buy what you need or what you know you will definitely use, otherwise it isn't saving money, it's spending money on items that may or may not be useful!
[Corollary: Don't buy just because it is cheap or on sale]
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